During the autumn half term, TV Syd broadcast a programme about distinctive buildings within the region. Alsik features as one of these and has been portrayed in an excellent programme in which Peter Madsen and Per Have, Chairman and Director of Bitten and Mads Clausen’s Foundation, were interviewed.
The name of the hotel has been inspired by the alsike clover flower which also forms part of the logo. The project is the largest investment in the history of Bitten and Mads Clausen’s Foundation. It is carried out in partnership with PFA Pension who receive a return on their investment. As far as Bitten and Mads Clausen’s Foundation is concerned, Alsik is, above all, an investment “from the heart”.
We have to admit that the return on this investment is approaching zero. But that is simply because we have such a big heart – we would really like to do something for the area here in the southern part of Denmark.Peter M. Clausen, Chairman of Bitten & Mads Clausen's Foundation
The hotel will open to the public in May 2019 and will contain special deals for everyone – these offers are also available even without booking a room. The restaurants and spas, will be accessible to all. On the 16th floor the viewing platform can be visited. From here you can see most of the municipality and, when the weather is clear, you can see all the way to Nordals where Danfoss's headquarters is located.
As the main shareholder in Danfoss, Bitten & Mads Clausen’s Foundation focuses on investments to be "For the Good of Danfoss". This also applies to the construction of Alsik, which both enhances Sønderborg's development and includes facilities which the company can enjoy.
Hotel Alsik is the largest building within the former industrial harbour in Sønderborg. Several new buildings have shot up on the water front, and now 75 percent of the port area has been developed with new buildings.
Please follow this link in order to see the broadcast about Alsik via TV Syd’s homepage